Inside the customer universe : How to build unique customer insight for profitable growth and market leadership (Bog)

Sprog: Engelsk Antal sider: 0 Forlag: Wiley Udgivelsesår: 2008 Summary: Inside the Customer Universe reveals how an organization can become ahead of the game by focusing a its strategy on predicting customer needs rather than following them. This book provides a unique contribution to the field of customer management with a departure from current practice towards understanding customers as 'multi-individuals' and hence solving current confusions surrounding customer behaviour.Inside the Customer Universe's easy to implement tools, models and strategies provide the reader with the ability to create stable and sustainable customer understanding and, ther Titel: Inside the customer universe : How to build unique customer insight for profitable growth and market leadership Forfattere: Henrik Andersen,Thomas Ritter Genre: Faglitteratur Sammendrag: Inside the Customer Universe reveals how an organization can get ahead of the game by focusing its strategy on predicting customer needs and setting customer expectations – instead of just being a reactive follower. This book provides a unique contribution to the field of business strategy and customer management by revealing and understanding customers as 'multi-individuals' and hence solving current confusions in understanding customer behaviour. Type: Hardcover Klik på 'Se annoncen hos forhandleren' for at se varen i vores webshop Brand: Ukendt Farve: Ukendt Stand: 60 - Mindre spor fra almindeligt brugt. (Se billeder) Vi sender til hele landet for 45 kr. Leveringstiden er 1-3 hverdage. Du kan også gratis hente den på vores lager på Industrivej 10 i Slangerup. Er du i tvivl om varen stadig er til salg? Klik på knappen "Se annoncen hos forhandleren" for at se den i vores webshop. Kan du se den der, er den stadig til salg Orderly er en ny måde at købe brugt på. Vi har alle vores sælgeres ting på vores centrale lager. Derfor kan du være helt sikker på at få dine ting - og du kan samle flere ting på tværs af sælgere og kun betale én gang fragt.

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