Blown to bits : how the new economics of information transforms strategy (Bog)

Klik på 'Se annoncen hos forhandleren' for at se varen i vores webshop Sprog: Engelsk Antal sider: 261 Forlag: Harvard Business School Press Udgivelsesår: 2000 Richness or reach? The trade-off used to be simple but absolute: Your business strategy either could focus on "rich" information - customized products and services tailored to a niche audience - or could reach out to a larger market, but with watered-down information that sacrificed richness in favor of a broad, general appeal. Much of business strategy as we know it today rests on this fundamental trade-off. Now, say Evans and Wurster, the new economics of information is eliminating the trade-off between richness and reach, blowing apart the foundations of traditional business strategy. Blown to Bits reveals how the spread of connectivity and common standards is redefining the information channels that link businesses with their customers, suppliers, and employees. Increasingly, your customers will have rich access to a universe of alternatives, your suppliers will exploit direct access to your customers, and your competitors will pick off the most profitable parts of your value chain. Your competitive advantage is up for grabs. To prepare corporate executives and entrepreneurs alike for a fundamental change in business competition, Evans and Wurster expand and illuminate groundbreaking concepts first explored in the award-winning Harvard Business Review article "Strategy and the New Economics of Information," and present a practical guide for applying them. Examples span the spectrum of industries--from financial services to health care, from consumer to industrial goods, and from media to retailing. Blown to Bits shows how to build new strategies that reflect a world in which richness and reach go hand in hand and how to make the most of the new forces shaping competitive advantage. Titel: Blown to bits : how the new economics of information transforms strategy Forfattere: Philip Evans,Thomas S. Wurster Udgave: 1. udgave Genre: Faglitteratur Sammendrag: Bogen diskuterer, hvordan teknologiske og informationsmæssige fremskridt dekonstruerer traditionelle forretningsstrategier, og giver vejledning i at etablere en konkurrencemæssig fordel i den nye informationsøkonomi. Type: Hardcover Brand: Ukendt Farve: Ukendt Stand: 60 - Mindre spor fra almindeligt brugt. (Se billeder) Vi sender til hele landet for 49 kr. Leveringstiden er 1-3 hverdage. Du kan også gratis hente den på vores lager på Industrivej 10 i Slangerup. Er du i tvivl om varen stadig er til salg? Klik på knappen "Se annoncen hos forhandleren" for at se den i vores webshop. Kan du se den der, er den stadig til salg Orderly er en ny måde at købe brugt på. Vi har alle vores sælgeres ting på vores centrale lager. Derfor kan du være helt sikker på at få dine ting - og du kan samle flere ting på tværs af sælgere og kun betale én gang fragt.

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